What do you get when you partner Nigerian brand Premier Cool with Manchester City? A team that’s cool under pressure. A fun little project that launched the partnership between the two in Nigeria. As well as the social content, we gave them a whole new platform to work with "Cool Under Pressure". This allowed them to follow up with varied social posts in that theme for the rest of the year.
With hardly any budget and less than an hour with the players, the work speaks for itself.
